Church’s Texas Chicken® and its international counterpart Texas Chicken™ — among the largest quick-service chicken brands globally — are accelerating their international expansion, focusing strongly on Europe while consolidating key markets worldwide.

Strategic European Growth

The brand recently signed multiple development agreements, including a major partnership in Germany with a seasoned franchisee possessing strong foodservice expertise and local market presence. Further deals across Europe underline the company’s ambitions to establish a firm footprint in the UK, France, Italy, Spain, and other regions.

“Europe is a vital part of our expansion strategy,” said Roland Gonzalez, CEO of Church’s Texas Chicken and Texas Chicken. “The European QSR market is evolving quickly, fueled by rising consumer demand for convenient and affordable quick-service dining options. We’re excited to bring the authentic Texas Chicken experience to new customers across the continent.”

Global Expansion Momentum

In the past year alone, Church’s Texas Chicken has opened 60 new locations across 14 global markets, strengthening its worldwide reach. Upcoming development agreements will grow the brand’s presence into Germany, Hungary, Georgia, Azerbaijan, and Morocco, targeting 900+ new restaurants over the next several years.

The company projects an international growth rate of over 50% in the next four years and aims to push system-wide sales to $2 billion by 2028.

Meeting Market Demand with Quality and Value

Eric Hanson, Vice President of International Development, emphasizes the brand’s market research:

“We identified a significant underserved segment seeking affordable, high-quality chicken. Church’s Texas Chicken delivers on exceptional taste, value, and a distinctive dining experience that resonates worldwide.”

About Church’s Texas Chicken® / Texas Chicken™

Founded in San Antonio, Texas, in 1952 by George W. Church Sr., Church’s Texas Chicken® is a global leader in the quick-service chicken segment. Known for their Original and Spicy Chicken, hand-battered and double-breaded fresh daily, alongside tenders, sandwiches, Honey-Butter Biscuits™, and classic sides, the brand has grown to 1,400+ locations across 22 countries with system sales exceeding $1.5 billion.

Owned by High Bluff Capital Partners and FS Investments since 2021, Church’s celebrated its 70th anniversary in 2022, underscoring its longevity and success in the industry.

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